When pressed at Toy Fair 2019 in New York, late last February, about why there were no new releases teased for their Grossery Gang franchise this year, representatives had to break the news that there were no future plans for their gross-out food mini-figures. For those who remember and collected Moose's Trash Pack, this is deja vu.No toy line lasts forever, or even very long. Classic Transformers and He-man only saw the majority of a decade before things were scrapped or moved around. MUSCLE had even less time. But there is something about this that stings. I'm not sure if it's the second death of Trash Pack or a climate that should have treated the Gang better.
I spoke not too long ago about how mini-figures, especially those targeted at little girls were making serious bank and taking up whole shopping isles in big box stores. It was glitter puppies, cutey babies, and pretty princesses galore, with one of the powerhouses being Moose's own Shopkins. Shopkins, if you didn't know, are Grossery Gang if they took a shower and wore make-up, but Shopkins hit the scene between the death of Trash Pack and before the relaunch and rebranding of Grossery Gang. Some would even speculate Shopkins roaring success paved the way for their disgusting cousins to come out of retirement, but apparently only for a short time.
Is the fad dying? I certainly don't have sales figures or a demographic to rely on for information, but things still seem to be going smoothly, with the announcement of their brand name food Shopkins coming out sometime this year. But I just don't know if little ladies are still into things like these anymore. Moose Toys certainly has moved a lot of their focus into a different direction.
Oh well, such is life I suppose. Moose Toys has very rarely hit a bulls-eye with keshi purists, but Trash Pack and Grossery Gang were awesome all the same. It sucks mini-figures lost just a little shelf space so something else, but who knows what'll take it's place. Only time will tell!
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